Latest Article
Food Industry Achievements
25/01/2008
In New Zealand, there are hundreds of organizations committed to doing their part about the gr...
Welcome
Welcome to the website of the New Zealand Food Industry Group – or FIG for short.
FIG was formed to encourage food companies to find ways to help solve the obesity issue in New Zealand and to work with Government and the Community in doing so. FIG is responsible for driving the New Zealand Food Industry’s Obesity Action Strategy.
FIG comprises members of the New Zealand Food and Grocery Council (FGC), The Association of New Zealand Advertisers (ANZA), the Communications Agencies Association of New Zealand (CAANZ) and the Television Broadcasters Council (TBC) as well as a range of other media members which are listed under "Members".
On this site is an outline of the strategic direction we are taking which is designed to address the health and obesity issue in New Zealand. There is also information about what a number of food companies have achieved in creating a healthier environment.
We believe food industry has an important part to play in the obesity area. However, the issue is complex with a large number of factors involved from the psychology of eating and societal pressures to lack of exercise, genes and behaviour.
Food Industry can only be one part of the solution. There is a lot of work being undertaken by many FIG member companies to produce healthier foods and much of Food Industry is genuinely trying to find ways to help.
If you would like to contact FIG please log in on the contact page with your details and we will come back to you.
